Singtel has appointed Siddharth Sharma to a senior executive position, bringing on board a seasoned telecom leader with more than 20 years of experience in marketing, business strategy, digital transformation, and customer growth. Sharma joins from airtel, where he currently serves as Director Marketing and CEO - Connected Homes, leading one of the telecom industry’s fastest-growing businesses with full P&L responsibility.

At airtel, he has played a pivotal role in driving product innovation, brand strategy, customer acquisition, corporate communications, and business expansion across mobile, broadband, TV, enterprise, and digital services. He has also overseen cross-functional teams spanning technology, product development, and go-to-market operations.

Sharma previously served as CEO - DTH Business, Chief Marketing Officer, and CEO for Kolkata, West Bengal & Odisha at airtel. Notably, he also spent three years at Singtel as Head of Mobile Marketing & Analytics, where he helped launch and scale GOMO while driving analytics-led business transformation.

CXO TechBOT wishes Siddharth Sharma great success in his new role.