PerformAce, a leader in digital marketing and performance media solutions, has announced its strategic expansion into Southeast Asia, signaling a major step in the company’s global growth strategy. To spearhead this initiative, Vishal Raj has been appointed as Business Head – Southeast Asia, bringing nearly 20 years of expertise in APAC markets.

Vishal’s career spans Network18, JioSaavn, ByteDance, ShareChat, and BeLive, where he led high-impact business development, partnership creation, and revenue growth initiatives. Most recently, he managed SaaS-led projects in Singapore, collaborating with clients and partners across Southeast Asian markets, delivering measurable growth for technology-driven solutions.

Saurabh Gaur, CEO, PerformAce, stated, “Southeast Asia’s dynamic digital ecosystem presents significant opportunities. Vishal’s leadership and regional experience will be pivotal in establishing our footprint and driving sustainable growth in the region.”

PerformAce will set up its regional headquarters in Singapore, supported by teams and partnerships across Vietnam, Indonesia, and Thailand, further reinforcing its commitment to delivering innovative, high-performance digital solutions across Southeast Asia.